Saturday, April 18, 2009

Viva Viagra?

First, a disclaimer: I am not nor have I ever been a member of blue pill party.

Second, a corollary to the disclaimer: Should I ever need to, I will have no qualms about plunking down $$ for the lil' pepper-upper!

Now, come on, you creative marketing geniuses, you...is this the best you can do for an erectile dysfunction ad?

I mean, WTF? Do you think I'm gonna set around with a bunch of buddies and sing about getting a boner? Give me a break. (Having said that, I would much prefer men to sit around singing about an ed product than slaughtering rhinos in Africa for their prized horns with, supposedly, aphrodisiac qualities.)

Now, a really good song about older men and their loss of virility is Buddy Guy's Done Got Old.
(The song is on the right hand side of the screen.) (One line is priceless: "I cain't love like I used to.")

Just think...a really creative ad group would run Buddy Guy's song and then advertise handguns with the voice-over, "Men, have you done got old? Lost your hearing? Can't get it up? Well, Smith & Wesson has the answer for you!"

Now that's the kind of advertising I would consider original.

Mike S.

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